CONTENT
CREATION
RUNNING. LIFESTYLE. STORYTELLING.
BIO
Leonardo Borzaga is an Italian marketing professional and content creator based in New York City, currently
pursuing an M.S. in Integrated Marketing, concentrating in Brand Management, at the NYU School of
Professional Studies. Originally from Trentino, Italy, he spent four years as a scholarship athlete on the
Missouri Valley College Men's Golf Team, graduating Summa Cum Laude with a 4.00 GPA in Marketing &
Business Administration and co-founding the college's Business Association.
Since 2022, Leonardo has led Marketing & Operations at Dolomiti Golf Club in the Italian Alps, building
the club's brand identity, social presence, and advertising strategy from the ground up. He now also
consults independently under his personal brand, Borzi, currently working with Trentino Golf on regional
golf positioning.
As part of his NYU internship requirement, Leonardo is currently working as a Marketing Manager Intern at
19Club, a golf social app startup, where he is building the brand's go-to-market and content strategy from
the ground up.
Alongside his marketing work, Leonardo documents a daily running streak toward the NYC Marathon on
@borzionthego, generating 30M+ organic views and earning organic partnerships with On
Running, Strava, and NYRR.
PERSONAL STATEMENT
"I grew up around a golf course in northern Italy, and I've never stopped thinking about how that world
could reach the audience it deserves. My approach starts from the same principle whether I'm managing a
golf club's Instagram or filming myself on a run: don't sell a template, sell what's actually true about
this place, this moment. The next few years are about turning that instinct into something bigger —
a marketing agency built around Italy's untapped potential as a golf destination, backed by an audience
I've built from zero, one run and one client at a time."
ART & MEDIA · SELECTED CONTENT
MARKETING
GOLF. BRAND STRATEGY. DIGITAL GROWTH.
3.5+
YEARS IN GOLF MARKETING
EDUCATION
2025 – 2027
M.S. in Integrated Marketing
New York University
2021 – 2025
B.S. in Marketing & Business Administration
Missouri Valley College
GPA 4.00 · Summa Cum Laude
SKILLS & ABILITIES
CORE SKILLS
Social Media Management
Digital Advertising
Content Strategy
Video Production & Editing
Graphic Design
Brand Identity
Copywriting
Project & Operations Management
CRM & Process Design
Marketing Consulting
TOOLS & PLATFORMS
Photoshop
Premiere
Meta Ads
Canva
CapCut
Notion
Midjourney
Runway
AWARDS & HONORS
Summa Cum Laude
Missouri Valley College · GPA 4.00
2025
NCAA Scholarship Athlete, Men's Golf Team
Missouri Valley College
2021 – 2025
Co-Founder & Board Member, Business Association
Missouri Valley College
2024 – 2025
CURRENT INTERNSHIP
NYU-affiliated marketing internship with 19Club, an early-stage golf social app. Building the brand's go-to-market and brand strategy from the ground up, including market positioning, brand identity, and a full content and social media playbook, packaged into a 19-slide pitch deck presented to the founder.
WORK EXPERIENCE
Full marketing and operational management of a seasonal golf club in the Dolomites. Built the club's brand identity, social media presence, and digital advertising strategy from the ground up, alongside video production, sponsorships, and day-to-day club operations across both remote and on-site seasons.
MARKETING COLLATERAL
Marketing consulting for the regional consortium representing all golf clubs in Trentino. Brand identity, website, content strategy, and digital advertising campaigns built around Italy's positioning as a golf destination.
PAST INTERNSHIP EXPERIENCE
Supported the college's marketing department while a varsity student-athlete, developing brand identity materials and supporting campus marketing initiatives alongside NCAA golf commitments.
