CONTENT
CREATION
RUNNING. LIFESTYLE. STORYTELLING.
2,504
FOLLOWERS ON INSTAGRAM
BIO
Leonardo Borzaga is an Italian marketing professional and content creator based in New York City, currently
pursuing an M.S. in Integrated Marketing, concentrating in Brand Management, at the NYU School of
Professional Studies. Originally from Trentino, Italy, he spent four years as an NAIA scholarship athlete on the
Missouri Valley University Men's Golf Team, graduating Summa Cum Laude with a 4.00 GPA in Marketing &
Business Administration and co-founding the university's Business Association.
Since 2022, Leonardo has grown from Social Media Manager to Head of Marketing to Head of Operations &
Marketing at Dolomiti Golf Club in the Italian Alps, building the club's brand identity, social presence,
and advertising strategy from the ground up. He now also consults independently under his personal brand,
Borzi Agency, working with clients including Trentino Golf, the regional consortium representing all golf
clubs in Trentino, and 19Club, an early-stage golf social app, where he built the brand's go-to-market and
content strategy from the ground up.
Alongside his marketing work, Leonardo documents a daily running streak toward the NYC Marathon on
@borzionthego, generating 30M+ organic views on a single video, an organic brand
partnership with On Running, and social engagement from brands including Strava and NYRR.
PERSONAL STATEMENT
"I grew up around a golf course in northern Italy, and that's where I learned that good marketing starts
with what's actually true about a place, not a template. I've applied that same principle managing a golf
club's social presence from zero and filming myself on a run every single day for the better part of a
year. What I'm looking for now is a team where that mix, consistency, storytelling, and a real feel for
building an audience, can do more than it can on its own."
ART & MEDIA · SELECTED CONTENT
MARKETING
MARKETING. SOCIAL MEDIA. GOLF INDUSTRY.
4.5+
YEARS IN GOLF MARKETING
20%
2026 REVENUE GROWTH · DOLOMITI GOLF
10+
MARKETING TOOLS & PLATFORMS
WORK EXPERIENCE
Dolomiti Golf Club
Social Media Manager
Mar 2022 – Dec 2025
Built the club's social media presence from the ground up, directing, shooting, and editing all content in-house, from reels and photo campaigns to drone footage of the course. Ran the club's digital marketing strategy and paid ad campaigns on Meta Ads.
Head of Marketing
Jan 2023 – Dec 2025
Led overall marketing strategy, positioning the club as a premier golf destination in Trentino. Secured new hotel partnerships, local sponsorships, and influencer collaborations, and represented the club at industry events.
Head of Operations & Marketing
Jan 2026 – Present
Promoted to take on full operational responsibility, including business strategy, office management, and pro-shop procurement, alongside continued ownership of all marketing and commercial activity.
Borzi Agency
Marketing Consultant & Social Media Manager
Trentino Golf · 2025–Present
Marketing consulting for the regional consortium representing all golf clubs in Trentino. Brand identity, website, content strategy, and digital advertising campaigns built around Italy's positioning as a golf destination.
Marketing Consultant
19Club · 2026
Golf social app startup. Built the brand's go-to-market and brand strategy from the ground up, including market positioning, brand identity, and a full content and social media playbook, packaged into a 19-slide pitch deck for the founding team.
Missouri Valley University
Marketing Intern
School of Business & Technology · Aug 2024 – Dec 2024
Supported the School of Business and Technology's marketing efforts, promoting the department's activities and events through social media content, brand identity materials, and campus marketing initiatives, separate from his golf commitments.
EDUCATION
2025 – 2026
M.S. in Integrated Marketing – Brand Management
New York University
STEM-Designated · 3-Year OPT Work Authorization
2021 – 2025
B.S. in Marketing & Business Administration
Missouri Valley University
GPA 4.00 · Summa Cum Laude - Presidential Scholar
SKILLS & ABILITIES
CORE SKILLS
Social Media Management
Digital Advertising
Content Strategy
Video Production & Editing
Graphic Design
Brand Identity
Copywriting
Project & Operations Management
CRM & Process Design
Marketing Consulting
TOOLS & PLATFORMS
Photoshop
Premiere
Meta Ads
Canva
CapCut
Notion
Midjourney
Runway
ACTIVITIES
Business Association
Missouri Valley University · Co-Founder & Board Member
2024 – 2025
Men's Golf Team
Missouri Valley University · Player on Scholarship
2021 – 2025
Alpha Chi Honor Society
Missouri Valley University · Member
2023 – Present
AWARDS & HONORS
NAIA Men's Golf Scholar Athlete
Missouri Valley University
2024
Alpha Chi Honor Society Induction
Missouri Valley University
2023
Presidential Scholar
Missouri Valley University · Best in Major, Graduating Class
2025